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Use your Vote 2001!
Last year I was a sabbatical at the Guild of Students in Liverpool. One of the campaigns we ran was trying to encourage students to vote and stand in the 2001 elections. We had the largest turn out of students ever, and the highest number of students running in Union elections in the country - 37.
The design was full colour, and was printed by boomerang postcards. The idea was to create an eye catching design, which gave the simple message of using your vote. This was used instead of the NUS posters.